Our Wayfinding Signage experience means we can offer a full range of options along with guidance on strategy, design and positioning. For effective wayfinding we follow a policy of ‘Critical Information’ which analyses when and what information is required. It also examines how the information is communicated, such as sentence structure and prioritising relevant information.

 

We also promote a variety of techniques such as using icons, colour coding and visual continuity to deliver user-friendly wayfinding in a range of locations from business parks to theme parks.

 

We are happy to discuss our wayfinding processes with you and conduct a full signage audit to evaluate improvement areas or consolidating information to get the most effective results.